Brand Management

Make the Most of Your Email Signature

email-signature

Your email signature is your electronic business card and it needs to be treated as such. Do you have business cards? You should. What’s on your business cards? The usual, right? Right. Your email signature should have the same components. If it doesn’t, it’s not working for you like it should. Here’s how to make […]

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5 Website Mistakes to Avoid

Many small business owners are under the impression that building a website is easy because of builders like VistaPrint and GoDaddy. However, it’s not all that easy. Let’s be real….creating successful websites, like anything else, takes skill, talent, and knowledge. If you don’t have these, your site isn’t going to be as successful as it […]

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4 Reasons Blogging is Good for Your Business

Blogging is a crucial part of your business and an integral component to your content marketing strategy. It’s how you keep your content fresh, up-to-date, and interesting. It’s what makes people subscribe and come back to your website to see what’s new. It’s how you communicate with your market and gain new business. Here are […]

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5 Tips for Building Your Brand

When you first meet someone, you’re thrown into that get-to-know-me stage. How many times have you had nothing to say about yourself? Probably never. Your business should be the same way. You should always have plenty to say about your brand, your business, and what it represents. If you don’t know your business, how are […]

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