Marketing

How to Use Google Calendar to Schedule Social Media Posts

How to Use Google Calendar to Schedule Social Media

Google calendar is a great way to schedule your social media posts to repeat and it’s often overlooked. Instead of spending hundreds of dollars per month on social scheduling platforms like SproutSocial or MeetEdgar, give Google Calendar a try. Here’s how it works… For this work, you need to have an IFTTT account. Don’t worry […]

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Make the Most of Your Email Signature

email-signature

Your email signature is your electronic business card and it needs to be treated as such. Do you have business cards? You should. What’s on your business cards? The usual, right? Right. Your email signature should have the same components. If it doesn’t, it’s not working for you like it should. Here’s how to make […]

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5 Website Mistakes to Avoid

Many small business owners are under the impression that building a website is easy because of builders like VistaPrint and GoDaddy. However, it’s not all that easy. Let’s be real….creating successful websites, like anything else, takes skill, talent, and knowledge. If you don’t have these, your site isn’t going to be as successful as it […]

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4 Reasons Blogging is Good for Your Business

Blogging is a crucial part of your business and an integral component to your content marketing strategy. It’s how you keep your content fresh, up-to-date, and interesting. It’s what makes people subscribe and come back to your website to see what’s new. It’s how you communicate with your market and gain new business. Here are […]

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4 MUST HAVES for Your Online Marketing Strategy

Online marketing is essential to your business because 80% of the population accesses the web via a smartphone. If you don’t already have an online marketing strategy, it’s high time you get one. Here are 4 MUST HAVES for your plan. 1. Website It’s important for your business to have a website otherwise you’re not […]

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